Marco "Benny" Benassi (born 13 July 1967) is an Italian DJ and record producer. He is best known for his 2002 summer club hit "Satisfaction".A native of Milan and raised in Reggio Emilia, DJ and producer Benassi, started DJing alongside cousin Alle Benassi in the late 1980 in their hometown, before moving to Larry Pignagnoli's Off Limits production studio in the mid-1990, creating music for various acts, including Whigfield, J.K. and Ally & Jo. In 2001, Benassi, under the name KMC, released his first hit called "I Feel So Fine", with vocals by Dhany. The track first climbed the charts in Benassi's native Italy, and soon became a #1 hit in the UK club charts.

Moving from house to electro, "Satisfaction" took Benassi's success worldwide a year later with high-profile DJs like Carl Cox, Darren Emerson, and Roger Sanchez offering praises. The track reached #2 in the UK Singles Chart after the Ministry of Sound record company replaced the original video (an almost still picture of the band, overlaid with graphics) with a video of models using power tools.